moret-cop-yesIn the last few sparkling days, dedicated to Italian catwalks, I have decided to experiment all new looks photographed in fashion shows and to challenge the very last sunny days with bright colors that are not so much in line with fall.

I have therefore decided to visit the cult store of Milan Quadrilateral of Fashion, the privileged place for those who love beauty, that is the most “remarkable” boutique for emerging brands, which has not been impacted by recessions and fluctuations in time: Gió Moretti.

Every time I enter this store, I know emotions will be strong, because, even though I don’t know exactly what I am going to buy, I know that Scervino’s display will enlighten me and next to Fausto Puglisi I will realize that the moment has come to dare a little bit.

On the other hand, it is right here that I have bought my first pair of Loubotin shoes, my favorite book by Le Corbusier and even, for my son, his first Moncler jacket. 
I would say that is the warm atmosphere that invites you to look beyond, to leave the previous season behind and to start a new fashion adventure full of novelties.

This time I will go for a dress by Mary Katranzou with very feminine panoramic prints. I want to play with that part of me that can be audacious but also respect strict rules of coming elegance. Yes, the future of fashion will impress us, let us bask a little bit more in September sun, but let us meet here as soon as cold weather arrives!

Giò Moretti website